Camelot Lottery

200 West Jackson Boulevard
Suite 425
Chicago, IL 60606

Camelot Illinois, LLC as part of an overall business strategy to assist the Lottery in growing revenue, desires to procure the capabilities and thought leadership of a research organization with lottery experience to provide customer insight. A £20million Lotto jackpot is still unclaimed as Camelot search for their missing millionaire. The winning ticket came from the special Lotto ‘Must Be Won’ draw on 9 January, 2021. Lottery operator Camelot's chief executive designate Dianne Thompson at the National Lottery offices in London. Camelot has won the franchise to run. Sir Richard Branson at a press conference in London, following the announcement that Camelot has won the franchise to run the National Lottery for. Camelot Illinois operates the Illinois Lottery, a modern enterprise that truly benefits the people of Illinois. We place consumers and social responsibility at our core, providing funding for schools, capital projects and special causes.

Phone:312-380-0108
www.camelotls.com

Wayne Pickup, Chief Executive Officer
Gareth Garner, Vice President Finance and Business Operations
Simone Harrison, Vice President, Sales and Marketing, North America
Rhonda Muehlenbruch, Vice President Customer and Product
Gary Spanswick, Vice President Technology
Emilia Mazur, Director of Corporate Affairs

Year of inception: 1994

Contact: Emilia Mazur, Director of Corporate Affairs, [email protected]
Camelot Lottery Solutions is a leading solutions and technology provider to lotteries around the world, helping customers reach new players and deliver responsible growth through increasing engagement with the lottery brand, leveraging data and digital technology and providing new ways to play. With a unique combination of operator credentials and technology competencies, Camelot LS has a track record of innovation and sustainable growth.

Camelot

Our digital and data platforms and digital services power some of the most innovative and fastest growing digital lotteries in the world, including the Illinois Lottery, the UK and Irish national lotteries and Loterie Romande (Switzerland). Camelot LS is the integrated business manager of the Illinois Lottery and is a long-term strategic partner of the Arkansas Scholarship Lottery.

Lotteries grow responsibly by focusing on the player experience, giving players a personal connection to the games they plan and the community benefits they create. Whether through data and digital enablement, brand optimization, or retail or marketing strategies, Camelot enables its customers to be successful in an evolving market.

Camelot LS is owned by the Ontario Teachers’ Pension Plan and is part of the Camelot Group of companies.

A spokesperson for the operator told iGB that it was “only natural” the business was interested in bidding, having run the lottery since its inception in 1994.

They said Camelot had responded to the Selection Questionnaire, the first stage in the tender, but would not be able to confirm that it would compete for the fourth National Lottery Licence until it sees the final Invitation to Apply (ITA). This will be sent out to respondents that the Commission believes should progress to making a full application.

However, the spokesperson talked up Camelot’s management of the lottery, which it said had been built into “one of the world’s most successful and innovative”, delivering more than £140bn to winners and good causes.

“With three years of successive growth resulting in record sales in 2019-20, the National Lottery, under Camelot’s stewardship, is in its best-ever shape – and our immediate focus is on continuing to keep it strong and healthy for the benefit of everyone, and raising even more money for society at a time when funding has never been more vital,” the spokesperson said.

Camelot becomes the third business to confirm that it has completed the Selection Questionnaire, after Czech gaming giant Sazka Group and Indian lottery operator and technology provider Sugal & Damani.

Camelot Lottery App

However, the Gambling Commission was unwilling to comment on how many responses it had received to date.

Camelot Lottery Solutions

The regulator did tell iGB that it was “encouraged” by the number of applications received, adding that it was looking forward to assessing the proposals.

The tender process will run throughout most of 2021, with the winning bidder expected to be announced in September that year.